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Saturday 3 March 2012

A Beginner's Guide to Internet Marketing

Starting An Internet Business - A Beginner's Guide

The internet has become a new and fast way to do business and there are internet businesses popping up all the time.

Nikita Phillips
The internet has become a new and fast way to do business and there are internet businesses popping up all the time. This is mainly because nearly half the population owns a computer. The internet allows you to make purchases for about anything without having to get out of bed or leave your home. It has made stores like Home Depot, offer items that are not available in the store to be directly delivered to your store or home.
This six step guide will show you how to start your own internet business and help you get it off the ground. The term often used for businesses online is called E-businesses and this term is often used in other sites that offer information on internet businesses.
STEP 1. RESEARCH:
Do research on products and services that you feel the public would want. Find out what would sell frequently. This exercise will help you to decide what kind of business will best suit you. You will therefore have a better chance of success when you know your customers and clients needs and wants. Choose services that you enjoy doing yourself and products that are unique because to be able to keep your business running, you have to love what you do and enjoy doing it. Selling unique products is an advantage because there will not be very many stores or products like yours.
STEP 2. PLAN:
Set yourself goals that you would like for your business. Plan out a realistic budget for your business so that you have sufficient capital to spread out ensuring your business does not run bankrupt while building a name and gaining popularity. Also remember to plan a layout of your store, decide how you would like your store to look like and what products and services you are going to be offering to the public.
STEP 3. CHOOSE A DOMAIN:
There are a lot of information on how to set up your own site and there are a lot of places that will help you do this. You will need a domain name to start your internet business and people feel safe to do business with sites that have paid for a domain name. This will also help you to become registered with GOOGLE easier. The domain name you choose should match whatever product or service that you trying to sell because this makes it easier for people to search for that specific product or service. Your website will be retrieved easily. Now with your domain name, you will need a hosting provider. A hosting provider is a place for you to set your website. There are a lot of free hosting providers available. If you want added features to suit your needs, then rather pay for a host provider and get exactly what you need to make your business work. It is worth the time to shop around for domain names and host providers so that you can make sure to get value for your money.
STEP 4. KEEP IT SIMPLE:
Aim to create a website business that is easy for people to use. Add special services or features like a paypal button so that people can navigate their way through quickly and easily. A shopping cart on your website can also help people to have items that they have chosen waiting for them until they are finished shopping for all the things that they require. The shopping cart is recommended for businesses that have numerous items for sale.
STEP 5. MARKETING:
Marketing your business is the way to get your business out there. It is a way to let people know that your site exists. Places like GOOGLE and YAHOO will allow you to place your business ad along the side of other sites for a fee. Also register your internet business so that sites like Alexa will recognize you.
STEP 6. KEEP UP WITH THE COMPETITION:
Always be at the top of your game and keep up with the competitors but remember to also be different. If your competitors are offering an item at a special price try and offer a discount on one of your items. This will help customers to come back to your site. This will help you not to lose money and customers to your competitors.
Nikita Phillips is a freelance writer who also operates an [online jobs] (link: http://www.thehomeworker.org/) website.

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